Uli sampling at Bristol Farms Santa Monica in person

Come say HI 👋 11am-3pm

3105 Wilshire Blvd

Santa Monica, CA 90403

Hello fellow Gelato Aficionados,

Here's a quick Friday read for you from me, Uli. My Friday night musings after a busy week, before a busy weekend.

First things first - tomorrow, I will be setting up my gelato cart at Bristol Farms in Santa Monica and giving out samples. One of the flavors is my personal favorite - Fresh Mint Stracciatella Gelato, my take on Mint Chip. No mint extract. Fresh mint leaves - harvested on August 4th, churned into gelato today, August 9th. The chocolate chips are stracciatella style – as if Jackson Pollock was at work in the gelateria.

We made a behind-the-scenes short video about this beautiful process, check it out here.

Secondly, I want to update everyone on our Whole Foods stock. As some of you might know, we experimented with using an outside manufacturer for our first Whole Foods order. It turns out (duh), the way we make gelato is so artisanal that a large scale manufacturer wasn't a good fit for our product. The last three months we made a ton of changes to our Downtown Gelateria (yes, the very same one that used to be a café) and brought all of our production back in-house.

Yesterday we shipped off a large order to our Whole Foods distributor. Most Whole Foods will be getting their Uli's Gelato stock back in the next 5-8 business days. Let me know if you notice any differences (here's one - the heat seal is there).

Lastly, if you haven't listened to my interview with the one and only Guy Raz on How I Built This, please check it out. I listen to this podcast with my 8-year-old daughter and 5-year old son. The biggest joy was seeing their big smiles along with my little son's cute follow-up questions (mommy, what is catering?). They were impressed, so maybe you will be too!

With gratitude, Uli